Square Jaw Media » Social Networks

6 Content Curation Tools For Your Daily Digital Diet

Brian McDonald — Thu, 12 Jan 2012 00:52:31 +0000

You hear that content is king and the latest curations applications and tools allow you to take advantage of the content kings to manage your daily diet of news and information. With the large volumes of content being produced today by everyone from the major networks, businesses and local bloggers and enthusiasts, individuals have a [...]

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Stack up Your Delicious Links

Brian McDonald — Wed, 30 Nov 2011 13:34:51 +0000

Last year Twitter was all abuzz about Yahoo! possibly shutting down Delicious the social bookmarking site. Myself along with several other quickly voiced our frustration with Yahoo! Within 15 minutes we were tweeting instructions on how to download your bookmarks and debating what site to migrate to. Eventually Yahoo! did sell Delicious to AVOS systems [...]

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How Online Marketing Drives Offline Success Infographic

Brian McDonald — Thu, 03 Nov 2011 11:20:23 +0000

This infographic from KISSmetrics shows and provides case studies on how online marketing can drive offline sales. It’s a great starting point when working with all types of business, large and small to determine where to start your digital and social media planning to meet business goals. Click on the graphic below for an enlarged [...]

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Digital Healthcare Animated Infographic

Brian McDonald — Fri, 23 Sep 2011 14:51:37 +0000

Found a great animated infographic on the role and impact of digital marketing in healthcare on Life Healthcare Agency’s YouTube Channel. This video does a great job of communicating the importance of digital communications in how we research and discover health information. It follows great storytelling practices by: Creating a compelling argument for the role [...]

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Will Brand Redesign Bring Back Budweiser’s Customers?

Brian McDonald — Wed, 14 Sep 2011 13:31:48 +0000

Budweiser announced that it is redesigning its cans. The bow tie Budweiser logo will be emphasized along with the red color. I wonder if this will attract new customers? Sure there will be interest when the new design is seen on cans and swag, but will it last? Overall the beer market has shrunk the [...]

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History of Marketing Channels Infographic

Brian McDonald — Fri, 09 Sep 2011 13:51:07 +0000

This week’s infographic is from Penn-Olson and gives a great timeline of the history of marketing channels. My personal introduction to this graphic starts with guerrilla marketing in college and integrated marketing communications when I started my professional career. Since then we’ve seen an explosion of marketing channels mostly due to the Internet and web. [...]

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More WordPress Plugins: Keywords, Performance and Social Share

Brian McDonald — Thu, 01 Sep 2011 05:05:56 +0000

I love discovering WordPress plugins that work and help with marketing your website. My first WordPress plugin post listed 3 awesome plugins for search engine optimization (SEO), link tracking and personalization. This time I’ve found 3 more awesome wordpress plugins for keywords, site performance and social share. Keyword Statistics Keyword Statistics helps optimize your WordPress blog for [...]

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Rein in Your Event Hashtags

Brian McDonald — Wed, 24 Aug 2011 12:39:54 +0000

I saw the program for a social media conference recently that had 16 unique hashtags peppered throughout the agenda program. My first reaction was why? Some of the hashtags were the city and state name of the event location while others were plain generic like #Day1 and #blogging. The event had a unique name that should have [...]

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Facebook vs. Google+ Infographic

Brian McDonald — Mon, 11 Jul 2011 15:36:32 +0000

Great initial comparison of Facebook and Google+ features, privacy and sharing settings. Early reviews on Google+ are favorable with its simple and clean design. Source: TechnoBombs

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6 Marketing Myths Busted!

Brian McDonald — Fri, 08 Jul 2011 14:38:32 +0000

Some days I get down when reading blog posts, discussions, seeing speakers talk about new marketing channels like social media or paid search. I have to remind myself that we live in a world where everyone is getting their mega horn on to blast out opinions. Some are on target, others a bit skewed and [...]

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