It’s All About the Blog
Share
Today is the last post in my 30-Day Blogger Challenge and it has been a fun and at times tiring experience. I have posted a few blogging lessons learned during the course of the challenge and wanted to write today about this blogging experience in terms of how it impacts marketing.
I started this challenge [...]
Print This Post
Marketing Toolkit v2.0 Social Media and Collaboration Tools
Share
My first exposure to social media was back in 2000. I was hired to implement a new web site for a trade association that would enable communication and collaboration using the early Web 2.0 tools. The web site would feature e-commerce applications as well to streamline the members’ online experience. It was [...]
Print This Post
Social Media Case Study: Triangle AMA
Share
Over the past few weeks I’ve written several articles about member based associations using social media. I thought today’s post would be a good time to reflect on a case study that I personally have been working on over the past year. I serve on the board of the Triangle Chapter of [...]
Print This Post
More Blogging Lessons Learned
Share
Today is Day 25 of my 30 day blogging challenge and I wanted to share some more tips and other wisdom. I have to admit today was a tough motivational day. I still have some topics on my list that I started with at the beginning of the 30 days. But none [...]
Print This Post
Practice, Preparation and Speaking Tips from Ignite Raleigh
Share
Last night I had the opportunity to have five minutes to pitch an idea on creating a grassroots network for Downtown Raleigh Wi-Fi at Ignite Raleigh. This was the first time for the event in Raleigh and it was a great success. Good speakers, variety of topics, lots of socializing and great planning [...]
Print This Post
Delicious, Digg and other Bookmarking Sites Boost Internal Marketing
Share
When I first started working in marketing communications one of my monthly tasks was to review all trade publications for articles where our company was mentioned as well as other articles of interest. I scanned roughly 30+ trade publications for keywords using my eyeballs since there was no Web in 1991. This tedious [...]
Print This Post
Twenty Slides in Five Minutes-Ignite Raleigh!
Share
I am busy preparing for my five minutes at Ignite Raleigh on Wednesday night at the Lincoln Theatre. The format is that each presenter gets five minutes to present their idea and their 20 slides will advance every 15 seconds. I finished my presentation yesterday and sent to the organizers after rehearsing my [...]
Print This Post
Can you Measure Your Corporate Brand on Facebook?
Share
I just saw a great tweet by my brother @iamseanmcdonald “Serious question: Anyone have recent examples where a brand has made a MEASURABLE impact with its presence in Facebook?” I keep thinking to myself that the applications for corporate Facebook presence are mostly in the consumer brands area. We love to tell everyone [...]
Print This Post
Thought Leaders
- 1918 Internet Services
- Conversations and Connections
- Dan London
- Frontline Results
- Honey Scroll
- Jeremy Said
- Lead Sloth
- Marketing + Branding + Design
- Social Media B2B
- Social Wayne
- The Anti-Social Media
Tags
Recent Posts
- Can Your Marketing Manager Do This?
- The “What” is Twitter
- Employing the Web to Spread Your Story
- Selling Ice to Eskimos With Good Storytelling
- BP PR Campaign: Right or Wrong Timing?
